The Small Business Marketing Quiz
Discover how much you know about small business marketing with the free quiz
The Next Steps to Take Based on Your Score
1: You Scored 0-3
Hey, nobody said small business marketing was easy! If you scored 0-3, there’s no need to worry. Take it as a learning experience and understand that you still have some work to do. From developing a marketing strategy to defining a budget, knowing how to grow your business means you can enjoy lasting success.
Here are some top tips:
Learn: The internet is a hub of information, and taking the time to learn about digital marketing will give you the confidence needed to grow and scale your brand. Try YouTube, Google, and Udemy for information. Or, take a look at my free resources - they’re here to help you.
Experiment: Guess what? Even the most experienced marketing professionals have to deal with trial and error, as every brand is different. Don’t be afraid to experiment; just make sure you assess the data to figure out what’s working.
Get Help: Marketing requires a significant time investment, but it doesn’t have to take a massive chunk out of your budget. Instead of expensive agencies, work with a digital marketing specialist who understands the constraints placed on small businesses.
2: You Scored 4-7
You have a basic knowledge of marketing principles, but there’s significant room for improvement. Now’s the time to improve your skills and look to the future:
Analyse: Look at your answers to see where you went wrong. This will give you an idea of which areas of digital marketing you’re unsure of and where to improve.
Learn: Use free resources or invest in a course to improve your knowledge and give you more confidence.
Get Support: If you’re short on time, focusing on the areas of marketing you’re comfortable with and outsourcing others can be beneficial. For example, you might need help with SEO, or maybe you need a copywriter who will create compelling content that converts.
3: You Scored 8-10
You’re well versed in the principles of marketing and know what you’re doing. However, there’s always room for improvement:
Upskill: Trends change, new technologies emerge, and the digital marketing landscape shifts. Follow industry publications like Search Engine Journal and The Drum for the latest insights.
Evolve: If you’re confident with digital marketing principles but want to evolve your strategy, opting for a done-with-you marketing strategy service can be a huge help. These strategies empower your stakeholders to take control, while also giving you a clear roadmap to long-term stability and growth.
